As new technologies evolve, it builds new channels for shoppers. It is an opportunity to create a unique and more engaging shopping journey for customers. An omnichannel is a cross-channel content strategy that organizations use to improve their user experience that includes channels such as a physical store, eCommerce, mobile apps, and social media. Customers admire such abilities to connect with the company through multiple sources. Does this term connect with your vision? It is essentials … [Read more...] about Omnichannel eCommerce experience: ready for the big game?